Jay-Z, Pharrell featured in new web series

Nas’s former manager and Jay-Z’s current business partner, Steve Stoute, in conjunction with Thursday’s release of his new book, The Tanning of America: How Hip-Hop Created A Culture That Rewrote the Rules of the New Economy, is launching a new video series, “The Tanning Effect” with AOL HuffPost Media Group where he talks with stars such as Jay-Z, Pharrell Williams, and Lady Gaga.
Stoute is a former music executive that created endorsement deals for Beyonce with Tommy Hilfiger to launch the Tue Star fragrance, Justin Timberlake with McDonald’s for the “Lovin’ it” campaign, and Chris Brown with Wrigley, according to XXLmag.com.
He also runs the advertising agency Translation LLC with Jay-Z with campaigns with McDonald’s and Reebok.